Racing Extinction Promotional Video Mapping Event

Client: Discovery Networks

Objective: Capture the essence of the Racing Extinction promotional video mapping event on December 1st, 2015, at the Torre Latinoamericana building in Mexico City. Provide Discovery Networks with a compelling video to share on their social media platforms.

Challenges: With just a few days for production and post-production, IDC Collective had to work swiftly and efficiently to capture the event’s magic. The event’s dynamic nature, combining video mapping, drone footage, and audience reactions, added complexity to the project.

Solution: IDC Collective assembled a skilled team of professionals to tackle the multi-faceted event. This included three camera teams: one dedicated to capturing the intricate video mapping projection, a drone camera for stunning aerial perspectives, and a third camera to document the genuine reactions of the audience.

Execution: Our team worked tirelessly for three days, ensuring every angle, emotion, and detail was captured flawlessly. Post-production was handled with finesse, culminating in a video that encapsulated the heart and soul of the Racing Extinction event.

Results: The video delivered to Discovery Networks not only met but exceeded their expectations. The social media share garnered significant engagement, effectively promoting the Racing Extinction event, its message, and Discovery Networks’ involvement.

At IDC Collective, we pride ourselves on our ability to seamlessly handle complex projects, turning them into captivating stories. Our commitment to excellence and swift execution ensures that we deliver exceptional results, even in the tightest timeframes.

Client Name

Discovery Networks

Release Date

December 3, 2015

Project Types

Video Mapping

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